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SM Markets to add 10-15 stores outside NCR in 2024

SM Markets Expands Reach with New Provincial Stores

SM Investments Corporation
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SM Investments Corporation

SM Markets is set to open 10 to 15 new stores this year, enhancing grocery shopping access in provincial regions. This expansion will bring the total number of SM Markets stores to over 350 nationwide, with more than 70% located outside the National Capital Region (NCR).

SM Markets is expanding in different parts of the country to reach more communities and continues to exemplify excellence in customer service.

PASAY CITY, PHILIPPINES, 21 May 2024–The SM group, through SM Markets, is set to open 10 to 15 new stores this year to provide provincial regions better access to a modern grocery shopping experience, serving essential needs of Filipino communities to underserved areas.
With the addition of these stores, SM Markets will reach over 350 stores nationwide this year, of which over 70% are outside the National Capital Region (NCR).
This regional expansion is aligned with SM Markets commitment to reach more customers by bringing quality, affordable products and exceptional service closer to more Filipino homes. The new grocery stores will introduce more options for local communities and at the same time, support homegrown MSMEs by providing opportunities to showcase their products on the shelves and weekend markets.

SM Markets, the umbrella brand for SM Supermarket, SM Hypermarket and Savemore Market, is set to open four stores in the first half of the year in Mati (Davao Oriental), Marilao (Bulacan), and Naujan (Mindoro). The first half saw the opening of Savemore Siniloan (Laguna), Savemore Pantukan (Davao de Oro), Savemore Hotel Supreme (Baguio), and SM Supermarket Caloocan.


A dedicated supermarket staff member, embodying SM’s commitment to exceptional customer care with service-oriented values

“Service is at the heart of everything we do. As we grow, we see an opportunity to enhance lives by providing quality food and excellent service across the nation. From fresh produce to pantry staples and discoveries, we aim to ensure families have access to their daily essentials,” SM Supermarket President Jojo Tagbo said.
To date, SM Markets has 66 Supermarkets, 54 Hypermarkets, and 223 Savemore stores. This continues the expansion of the geographical reach of SM Markets from 2023 when it opened 12 stores in various areas in the country including Iloilo, Bataan, Leyte, and General Santos. Among these new additions were two SM Cherry branches in Aklan and Rizal, further solidifying SM Markets’ presence in key areas.

Savemore is expanding geographical reach as it recently opened in General Santos City, South Cotabato on August 10, 2023

The three brands within SM Markets—SM Supermarket, SM Hypermarket, and Savemore—cater to distinct Filipino needs. SM Supermarket offers a diverse range of food items within SM malls, while SM Hypermarket combines the convenience of a supermarket and a department store. Savemore, on the other hand, provides convenient grocery essentials for all, being readily accessible to communities nationwide.
Since the first SM Supermarket opened its doors in SM Makati in 1985, SM Markets has consistently evolved to meet customer demands, including bringing the same shopping experience closer to customers’ homes.

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