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Post ReleaseGrab and MOVE IT Launch 'Drive Safe' Campaign with Key Partners
In line with the platforms’ steadfast commitment to road safety, Grab and MOVE IT partnered with CEMEX, MMDA, and the PNP for the 'Drive Safe: Takbong Swabe, Safe Palagi!' campaign for the Road Safety Month.
• Fatigue Nudge: Understanding the potential hazards of fatigue to driver and passenger safety, Grab and MOVE IT will be activating Fatigue Nudge – a smart driver fatigue management feature that monitors the driver-partners’ active online hours and ensures they take necessary breaks. The Fatigue Nudge reminds driver-partners to rest when they exceed the recommended online threshold. Fatigue Nudge will go live on the Grab and MOVE IT driver apps this June.
• Real-Time Overspeeding Alert: This new feature aims to enhance road safety by encouraging driver adherence to speed limits. Leveraging the accuracy and precision of GrabMaps, this Overspeeding Alert displays the vehicle’s speed in relation to the road’s speed limit and turns the speed meter red upon exceeding it – urging the driver to change its pace.
Grab Philippines Chief Operating Officer Ronald Roda shares, “Safety is a cornerstone of everything we do. To us, we view safety as a shared responsibility across all our stakeholders – be it passengers, regulators, drivers, and platforms. We are continuously innovating our safety and security measures, championing driver skills development, activating cutting-edge safety technology, and collaborating with like-minded partners, to shape a future for ride-hailing that is safe, secure, and responsible. Our commitment extends beyond simply transporting individuals; it encompasses a steadfast dedication to ensuring every journey is synonymous with safety.”
Working together with Road Safety experts
Further enriching the workshops are the expertise and insights coming from Grab and MOVE IT’s leading partners in the campaign for road safety: CEMEX, the Philippine National Police, and various transportation authorities such as the Metro Manila Development Authority. CEMEX conducted a workshop educating drivers and riders about maintaining safe distances when driving near large vehicles like trucks and buses. The course focused on the identification of blind spots through a blind spot simulation with huge trucks – ultimately promoting the protection of vulnerable motorists like two-wheel riders.
Meanwhile, transport authorities in the various cities did an educational refresher on traffic rules and regulations, striving to elevate drivers’ and riders’ understanding of their responsibilities on the road. The goal is to ensure safety, efficiency, and fairness on roads and highways, creating a more informed and cautious driving community.
Deepening Partnership with the Philippine National Police
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